Recorded Sessions
Toy Fair Exhibitor Academy: Reimagination Awards
(recorded February 2023)
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As you prepare your exhibit booth design for a reimagined Toy Fair, be sure to create a visually and experientially reimagined booth experience that will welcome buyers, global press, toy, play and entertainment professionals… and the Toy Fair Reimagination Award judges.
This Academy session will review what you need to know about the Reimagination Awards, including:
- The Award categories and booth size breakouts
- Assessment criteria to consider when designing your booth
- Implementing the Visual Merchandising Initiative to your advantage
- Eligibility for the Awards
- Recognition details for the winners at Toy Fair
Toy Fair: PR & Marketing Strategies for a Reimagined Show
(recorded December 2022)
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This one-hour webinar provides Toy Fair New York exhibitors with tips on how to maximize their reach and how to approach their media strategy as they begin to plan for next fall.
TOY FAIR: THE BASICS AND BEYOND
(recorded December 2022)
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The business of play has evolved, and the most iconic trade show in the industry is evolving with it. Join to learn how to make your exhibiting experience as seamless and rewarding as possible next September.
Visual Merchandising Initiative
(recorded September 2022)
Reach out to your account executive to request access to view this recording.
Prepare to shape your future at a reimagined Toy Fair in NYC in 2023! To provide engagement requested by the buying community and to leverage media attention, a visual merchandising effort of at least 20% of aisle-facing exhibit square footage required for exhibitors with 400 sq. feet or more. For the show’s new fall timeline, this measure gives you the opportunity to present product that is currently available and to host private preview meetings for 2024 products.