With the U.S. Bureau of Labor Statistics predicting that STEM jobs will increase to more than 9 million by 2022, parents are looking for innovative ways to expose their kids to science- and math-based subjects.
The Toy Association has embarked on a multi-year undertaking to bring more clarity to the growing movement of STEM/STEAM (science, technology, engineering, and math, with the recent inclusion of “A” for the arts).
Our reports guide manufacturers in developing products that foster STEM/STEAM discovery and learning.
To learn more about The Toy Association’s STEM/STEAM initiative, contact Janis Zegman, marketing project manager.
STEAM TOY ASSESSMENT FRAMEWORK
This framework has been created to support toy development and marketing by providing the industry with a single, consistent definition of the STEAM category. The framework is intended to be used as a checklist for toy companies, to assess whether their toy can be categorized as a STEAM toy.
Download Entire Framework